B2B dev shop: €50–70K/yr of verified waste in two weeks.
verified cash waste
inbound leads ignored
channels locked
The situation. Clients were leaving. Nobody could say why. Everything ran through the founder; the full picture lived in nobody’s head.
What I did. I mapped how work actually moved — not the org chart, the reality — and priced every gap with the founder’s own numbers.
What the map showed:
| Leak | What was happening | Annual cost |
|---|---|---|
| Stalled sales role | Salesperson on payroll ~20h/week, outreach paused for months | €12–18K |
| Idle capacity | A developer sitting between projects | €36–48K · €100K+ unsold |
| Ignored inbound | 87 leads on a paid platform, unanswered for 10 months — including named recruiters ready to buy | €25–50K modeled |
| Locked accounts | 4 of 9 sales platforms behind a former employee’s credentials, for two years | a blocked channel |
What happened next. The diagnostic became the plan: accounts recovered, inbound reopened, CRM rebuilt. Every next step is measured against the euros it recovers.
Company anonymized at their request. Verified waste is listed separately from modeled loss — I don’t mix the two, in this table or in your leak register.
You’ve seen theirs. Now see yours.
Bring one messy workflow. In 20 minutes we’ll see whether there’s enough leakage to justify a full diagnostic.